Bengaluru: The Directorate of Enforcement (ED) recently filed a prosecution complaint against three accused, including Jaa Lifestyle India Pvt Ltd and its directors, in connection with Rs 4.3 crore allegedly collected from the public through a membership-based earning programme.The ED investigation revealed that the company adopted a structured membership-based model to enrol members and collect money from the public. Prospective members were approached through WhatsApp and other online communication channels and introduced to the company’s digital marketing and advertisement-viewing programme.Individuals were provided with a link to register for free on the company’s web platform, where they had to create login credentials. Subsequently, they were required to pay Rs 1,109 into the company’s bank account to obtain permanent membership and become eligible to participate in its earning programme.Jaa Lifestyle allegedly collected approximately Rs 4.3 crore from the public between Dec 6, 2020, and June 4, 2021.However, the investigation found that the company did not provide the promised facility to earn money. Instead, the funds collected from members were used for the personal expenses and benefits of the company’s directors.
