NEW DELHI: FSSAI on Wednesday said it has initiated penal action against e-commerce platforms Amazon, Swiggy Instamart, BigBasket, Flipkart India and Zepto for various non-compliances, including misleading claims and the sale of prohibited products.In a social media post, the FSSAI said it has launched a “major crackdown on e-commerce platforms, including Amazon, Swiggy Instamart, BigBasket, Flipkart India and Zepto over regulatory non-compliances”.The non-compliances include misbranding/misleading claims, as well as the sale and display of prohibited/poisonous food articles, it added, news agency PTI reported.FSSAI has initiated penal action against the five leading e-commerce platforms over misleading claims related to the food product ‘Happilo Premium Date Bites – Zesty Orange’.In the case of Swiggy Instamart and BigBasket, FSSAI has started action over misleading claims and non-compliant product information related to some dairy products of Milky Mist.These products are ‘Milky Mist Fresh Low Fat Cream, Milky Mist Farm Fresh Curd, and Milky Mist Greek Yoghurt’, PTI reported.Amazon Seller Services, Swiggy Instamart and BigBasket were found to be non-compliant with applicable provisions of the FSS Act, 2006, relating to the sale, display and offer for sale through e-commerce platforms of the food product ‘Datura (Dhatura) fruits/seeds’.Email queries sent to these platforms elicited no immediate response.In the last six months, FSSAI has stepped up enforcement actions against food business operators (FBOs) and e-commerce companies.It has also been informing consumers at large about these actions through social media platforms.(With agency inputs)
