Villupuram: The entry of former AIADMK minister and Rajya Sabha MP C Ve Shanmugam into Mailam constituency has redrawn battle lines, turning what might have been a routine contest in a rural segment into a high-stakes electoral test shaped by caste alignments, alliance arithmetic and candidate clout.Shanmugam’s shift from Villupuram to his home turf is not merely a relocation after his 2021 defeat, but a calculated political move. A four-time MLA — twice each from Tindivanam and Villupuram — he has been spending time in Mailam for the past few years consolidating his support base, concentrating on projects under MP funds to build local visibility. To make way for Shanmugam, sitting PMK MLA C Sivakumar has vacated the seat and moved to Vikravandi.The contest, however, is far from one-sided. Representing DMK front, DMDK’s L Venkatesan brings both electoral experience and alliance backing. A former MLA from Tirukoilur, he is seeking to leverage the combined strength of DMK, VCK and the Left parties, while invoking the legacy of DMDK founder Vijayakanth to consolidate support. The contest is also layered with caste dynamics — Shanmugam’s vanniyar identity versus Venkatesan’s naidu background.While AIADMK itself has a devoted vote bank, Shanmugam is also backed by the PMK faction led by president Anbumani Ramadoss. In his campaigns, Shanmugam highlights AIADMK’s poll promises, including the 10,000 special assistance and three free LPG cylinders per yearAIADMK’s strategy appears to be consolidating its traditional base with the backing of PMK, particularly the vanniyar vote bank, even as it amplifies the poll promises. On the other side, the DMK-led alliance is banking on governance delivery and welfare schemes.Adding to the complexity of the multi-cornered contest are NTK candidate Vijay Vikram and TVK candidate Vijay Niranjan A. While Vikram banks on Seeman’s agrarian employment and anti-corruption planks, Niranjan is targeting first-time voters and youth with promises of jobs and loan waivers, in the backdrop of TVK positioning itself as an alternative to the Dravidian majors.Beyond these themes, the candidates also promise development, something which has been eluding Mailam. Spread across 130 village panchayats, the constituency depends heavily on agriculture supported by the Sankaraparani, Thondiyar and Varaha rivers, along with the Veedur dam built during the tenure of K Kamaraj. But developmental deficits remain a permanent grouse of the electorate, with demands ranging from new check dams to govt offices, hospitals and colleges.As campaigning intensifies, the Mailam contest is shaping into a test of whether individual political capital can outweigh alliance strength.
